Whether you are brand new to marketing or a seasoned professional, this special interest group is for you. The CSIA Marketing SIG is a peer group designed to help CSIA members exchange ideas, stay current and build a community of people interested in marketing for system integrators. During this first-ever CSIA Marketing SIG Meeting you

Discover how you can improve employee morale and retention, reinforce your company culture, and even drive your corporate KPIs during this Emerging Leaders Special Interest Group meeting. You’ll also hear about some company case studies and work on collaborative workshop questions to help you develop your Employee Recognition program with your peers. In addition, you

Lead generation – such a simple phrase but what a multi-faceted topic! Let’s tackle it together during this Marketing Special Interest Group meeting! (Note: This will NOT be recorded, so plan to attend the live event if you don’t want to miss out!) Set aside 60 minutes of your day to brainstorm with your peers

For the first time ever, data gleaned from years of the CSIA Pulse program -- which tracks key performance indicators from CSIA SI members – are crunched and ready for you to take a deep dive into! Set aside just one hour to see firsthand how this new CSIA Pulse KPI Handbook can help you

Trade shows – on average they have the highest cost per lead. How do you maximize your investment? Let’s take a look together during this Marketing Special Interest Group meeting! (Note: This will NOT be recorded, so plan to attend the live event if you don’t want to miss out!) Set aside 60 minutes of

Beginning with the Theodore Roosevelt administration, the United States became a major player in international trade. One prime example is the USMCA, which replaced the 1994 North American Free Trade Agreement (NAFTA) and was approved by Congress in December 2019. It looks like this is all about to change. Tariffs have been ordered twice for imports from

Sharing your expertise doesn’t just advance your career — it strengthens teams, builds trust, and enhances your company’s reputation. In this joint session with the Emerging Leaders SIG and the Marketing SIG, we’ll explore how bringing together your personal interests, professional expertise, and knowledge-sharing beyond your organization can create meaningful impact. Hear a short success

Retaining skilled automation and controls engineers is a perennial challenge for businesses – no matter what your company or team size. Why not invest 60 minutes of your time to talk about it during this Emerging Leaders Special Interest Group session? This will NOT be a typical webinar presentation – the format will be a

Do You Want to Talk About AI in Marketing? AI tools – they're everywhere, but are you using them effectively? How do you separate hype from helpful? Let's explore together during this Marketing Special Interest Group meeting! (Note: This will NOT be recorded, so plan to attend the live event if you don't want to

Emerging Leaders SIG: AI Practical Uses – Tips and Tricks for Using LLMs for Everyday Tasks AI is on everyone’s minds – so much potential , but where to start? Why not invest 60 minutes of your time to talk about it during this Emerging Leaders Special Interest Group session? This will NOT be a

Paid advertising – Should it be a part of your marketing mix? Is it worth the investment? How do you evaluate ROI? How do you know where to invest your budget?  Let's explore together during this Marketing Special Interest Group meeting!  (Note: This will NOT be recorded, so plan to attend the live event if you don't want to miss out!)  The event will kick

What is the strategic role of SIs in accelerating adoption of modern manufacturing architectures grounded in standardized information models and Unified Namespace (UNS) principles? This SIG meeting will dive into how integrators can: Lead the shift toward data-centric manufacturing ecosystems, Reduce integration complexity, and Create the technical foundation required for analytics and AI at scale.